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Are you struggling to fill your open entry-level roles? May is graduation month for many universities and colleges, which could be just the opportunity you need. If you can't find the right people to expand your team, it might be time to look at a new group of professionals ready to enter the job market. Here are a few things you can do to attract recent university grads to your company.

 

Create an Engaging Online Brand

 

Most current college graduates fall into Generation Z. This generation isn't just tech-savvy; they've been raised with social media and are very competent at online engagement. Creating an employer brand makes you likely to reach more of your target audience.

 

Attend College Job Fairs

 

Don't forget that colleges and universities offer opportunities for local jobs to connect directly with upcoming graduates. Take time to attend job fairs so you can meet and greet new potential talent. Think of it less like a job fair and more like an expo where you can showcase who you are and why someone would want to work with you.

 

Encourage Referrals

 

Your current team may know people about to graduate from college. Let everyone know that you're looking to hire recent grads in your entry-level roles. Offer a referral bonus to encourage your team to recommend friends and family looking for these positions.

 

Offer Internships to Current Students

 

You don't have to wait until someone graduates to get to know them. Offering internships or part-time summer jobs to college students can open doors. Work with the related departments at your local university to create programs where students can gain real-world experience. If they are a good match, bring them in once they graduate.

 

Make the Application Easy

 

Most companies have an online application process. But much like social media engagement, generation Z also needs to see mobile-friendly and easy procedures. They want to be able to apply with the touch of a button, not jump through repetitive hoops.

 

If you're still struggling to attract the talent you need, get in touch with our team!

 

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